Smarter Consumers =
Smarter Search Tactics

With the recent developments in search, it’s more important than ever for businesses to understand how consumers are leveraging search and adapt their strategies. Industry experts from Searchandise Commerce and 451 Marketing will look at current statistics, trends and developments in the search market.

In this session, attendees will learn emerging search trends in the following areas:
• Social media
• Video
• Real-Time
• Local
• Branded vs. Non-branded
• Vertical

When: 2:30PM – 3:30PM EST, May 4, 2010

The webinar is FREE to attend.

All attendees must RSVP through the form on the right.
Follow this event on Twitter with #SearchWebinar.

 

Speakers:
	AJ Gerritson Founding Partner, 451 Marketing AJ Gerritson is a Founding Partner at 451 Marketing, a Boston-based communications agency that specializes in social media marketing, public relations and creative development for brands like the Westin Hotels, Allstate, and the state of Massachusetts. AJ brings over 12 years in interactive brand strategy, social media marketing, search marketing, and interactive marketing to the company.
	John Federman President and CEO, Searchandise Commerce John Federman is President and CEO of Searchandise Commerce, the first online media network that enables manufacturers to boost product visibility using CPC bids. Federman brings more than 20 years of experience with innovative information technology and media companies to Searchandise Commerce. Prior to joining Searchandise Commerce, Federman was responsible for leading, growing and overseeing the successful acquisition of three companies: eStara to Art Technology Group (ATG); AdSmart to Engage; Newmediary to CNET Networks. Previous positions also include CEO of Dotomi and the Publisher of PC Week.