SEO 101- Optimizing Your Site for Search Engines
Being found in search results is vital to successful business today. Consumers rely on search engines to gather and evaluate information online. However, search engine optimization is often an intimidating and confusing concept for many marketing professionals. Where should marketers invest their resources? What tactics really work, and what are the best practices for making sure that your brand has the highest possible rankings online?
Learn the basics of search engine optimization (SEO) in straightforward, non-technical terms with 451 Marketing Vice President of Digital Marketing, Francis Skipper. Francis will teach attendees the tactics, trends, and tips marketers need to help monitor and optimize their brand’s presence online. This interactive workshop will leave attendees with a basic understanding of how search engines work, tips to optimize their online properties, and steps to ensure your company can be found online.
Follow this event on Twitter with the hashtag #451Workshop
WHEN: October 2nd, 9:00 – 10:00AM