Title: Senior Account Executive
Reports to: Account Director
The Senior Account Executive (SAE) has over five years of public relations agency experience. The SAE serves as a primary client contact, handling the execution of the tactical and strategic elements of 451 Marketing’s Hospitality public relations campaigns. The SAE reports directly to an Account Director and is responsible for the daily oversight of assigned Account Executives and Account Coordinators. The SAE also works closely with 451 Marketing’s social media team to facilitate integrated communications campaigns.
The SAE has mastered the tactical execution of a public relations campaign and continues to develop and refine strategic skills by working closely with Account Directors and executive staff to develop and implement a successful PR campaign. SAEs should think and act more strategically and proactively than Account Executives. SAEs should have demonstrated leadership and teaching skills through their work with Account Executives, Account Coordinators and support staff.