Title: Digital Advertising Specialist
Reports to: Director of Digital Advertising
Experience: 1-3 years’ experience in Digital Advertising
Required education: Bachelor’s degree
Office location: Boston’s North End
From driving e-commerce and lead generation to furthering customer affinity and engagement, 451 Marketing meets customer goals with digital advertising campaigns that selectively leverage every kind of paid search tool, from SEM (Google Adwords, Bing Ads, Yahoo: Search Ads) to Social Media Advertising (Twitter, Facebook, LinkedIn, YouTube, etc.) to Digital Display Ads. If you have solid experience managing Paid Search/Pay Per Click campaigns for SEM or Social Advertising and are ready to build on those skills, our Digital Advertising Specialist role is for you. We’ll broaden your knowledge to other tools and platforms; deepen your already strong understanding of targeting and optimization strategies; and, as your expertise grows, give you greater visibility with clients and a larger role in strategy development. You will also be expected to share your knowledge through the mentoring of entry-level team members.
5. We’re THAT good and we’re growing.
In 2004, our partners founded 451 Marketing right here in Boston with the ambitious goal of making people fall “crazy-in-love” with brands. We’ve done just that, with a comprehensive blend of services including digital marketing (digital advertising , SEO, online reputation management, social media and content), public relations,, influencer programs, media buying and advertising, creative development and experiential event planning. Today, our staff of 70+ serves a diverse and growing roster of regional, national and global clients. Our relentless focus on creative and integrated solutions has helped us win more than 28 industry awards since 2014, including SABRE Award finalist for Boutique Agency of the Year, Social Media Club Awards finalist for Best Agency, and a PubClub Gold Bell Ringer Award for Paid/Earned/Owned Communications.
4. We’ll broaden your horizons.
The Digital Advertising field is adding new tools at a rapid pace and that means your skills will be constantly evolving. We prioritize staying at the forefront of new developments by supporting our team members’ attendance at conferences and seminars. Beyond that, our monthly digital learning sessions will expose you to innovative, multi-channel work being done across the whole agency.
3. We’ll give you a path to advance.
With a defined career track and a record of promotion from within, there is plenty of opportunity to grow along with us.
2. This job comes with both friends and benefits.
Along with health care plans (with employer-reimbursed deductibles), a dental plan and 401(k) with company match, 451 Marketing offers an array of benefits that show our appreciation for a job well done. Some of our most beloved perks include pizza Fridays, a smoothie bar, bottomless snacks, a dog-friendly office and our summer Fridays program (up to two Fridays off from June thru August that do not count against your annual PTO accrual).
1. We will “get” your most hilarious close variant memes.
Visit 451marketing.com to learn more about our team members, our work and our ongoing commitment to give back to our communities (#451Cares). To jumpstart your career in SEO, send your resume and cover letter to firstname.lastname@example.org.
451 Marketing is committed to the principle of equal employment opportunity and to the values of diversity, respect and open mindedness that are the foundation of our creativity and teamwork.
Under no circumstances will 451 Marketing discriminate against qualified persons on the basis of race, color, religious creed, retaliation, national origin, ancestry, sexual orientation, gender, disability, mental illness, genetics, choice of health insurance, marital status, age, veteran status, or any other basis prohibited under applicable law. All applicants for employment and employees are reviewed on their individual qualifications for a position.
Applicants, as well as position incumbents, who become disabled as defined under the Americans with Disabilities Act must be able to perform the essential job functions (as listed) either unaided or with the assistance of a reasonable accommodation to be determined by management on a case by case basis.